Woolworths gave 200,000 staff an AI helper, with 8 AI 'judges' checking its answers
In plain words
Woolworths' Olive assistant can now plan meals. Behind the scenes, eight checker agents make sure each answer is accurate, compliant and actually finishes the job.
What happened: Live for 200,000+ staff, with every answer checked before it's shown.
Source: itnews.com.au ↗
How to do it yourself
Our suggested steps. The company didn't publish theirs.
- 1
Export products or menu items with price, dietary tags and stock.
- 2
Write 5 'quality checks' a human would apply (in stock, within budget, matches dietary needs, no made-up items, clear price).
- 3
Load the catalogue into Chatbase (or a custom GPT) with the prompt below.
- 4
Before answering, have it run its own checklist (the 'judge' step) as the prompt instructs.
- 5
Test with 20 real customer requests, then put the widget on your site.
The instructions to give the AI
Paste this into ChatGPT (the free plan is fine), swap the [brackets] for your details, and test it on a few real examples.
This is one part of the setup. It won't connect to your phone, inbox or other apps on its own; the steps above cover that.
Agent instructions (prompt)
You are a meal/product planning assistant for [business]. Only suggest items from this catalogue: [paste CSV] For each request: 1) ask max 1 clarifying question, 2) propose a plan or basket with item names and prices and the total, 3) before replying, check: every item exists, total within budget, dietary needs met, nothing out of stock. If any check fails, fix it first. End with 'Want me to adjust anything?'
[Highlighted] = replace with your own details before you run it.
What you should get back: "For a 4-person week of quick dinners try: chicken stir-fry kit ($12), pasta bake pack ($9)… total $58."
Written by Quickly and Good, inspired by this case.
More detail: tools, prices and what you'll need
The company used: Google Gemini Enterprise
You could use: ChatGPT (or Claude) + your product/menu list with prices and stock, embedded with a chat widget like Chatbase
- Google Gemini
Google's AI assistant, built into Workspace (Gmail, Docs, Sheets).
See pricing · Official site ↗
- ChatGPT
General AI assistant: writes, summarises and answers from files you give it.
Free plan; paid plans available · Official site ↗
- Claude
AI assistant for writing, analysis and long documents; can connect to your tools.
Free plan; Pro $20/mo (monthly) · Official site ↗
- Chatbase
Builds a chatbot trained on your website and docs, embeddable on your site.
From $40/mo (Hobby, monthly) · Official site ↗
Prices from each tool's own pricing page, checked Oct 2026.
What you'll need
- ☐A help desk or chat widget on your site (e.g. Gorgias, Tidio, Intercom)
- ☐A knowledge base: FAQs, shipping/returns policies, product info
- ☐Connection to your store or orders (e.g. Shopify) so it can look up orders
- ☐Tone and rules for what the AI must never promise
- ☐Testing against 50+ past tickets before going live
- ☐Hand-off to a person when it is unsure or the customer is upset
Can I do this myself?
Yes, for most small shops. The built-in setup does the heavy lifting; the real work is writing a good knowledge base and testing.
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