AI agents for marketing: real examples
Real AI agent examples picked for people in Marketing. Each case links to its public source, says what happened, and gives plain setup steps and a prompt you can copy. 26 cases, newest first.
Klaviyo makes its Composer marketing agent available to every customer
On 13 October 2026 Klaviyo said Composer, its AI marketing agent, is now available to every Klaviyo customer. Klaviyo says it analyses your business data, answers questions with cited evidence, automates recurring marketing tasks, and follows team-defined processes through Skills.
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A small creator team made a nature documentary with free AI tools and shared every step
Decoded made a 76-second documentary about a tiny snail with no camera or crew. Claude wrote the story, Gemini (Nano Banana) drew the snail and six scenes, Veo 3.1 in Google Flow animated them, and Gemini TTS read the narration.
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Kmart and Officeworks shopping agents make shoppers up to 3 times more likely to buy
Google said shopping agents that help customers discover products and build carts lifted conversion rates up to three times at Kmart and Officeworks.
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A video editor who can't code made a 30-second news recap in 20 minutes
Sarthak, a video editor, used Claude Code with Remotion to make an animated AI news recap covering three stories. He says the same 30 seconds of motion graphics would take about 6 hours by hand.
Read how it worksA startup made its product video by giving Claude its brand guidelines
Elliot Garreffa gave Claude Opus 5.5 the link to Muse's new connector tracker plus the brand guidelines, and it made a motion graphics video. His tips: give it 1-2 reference videos, list must-have features up front, and use Remotion to render.
Read how it worksA one-line prompt got Claude to make a launch video for a startup
Founder Natia Kourdadze asked Claude Opus 5.5 for a 15-second 'showreel-style' motion graphics video about her app Diptell. Claude wrote the animation as code and rendered it. The same prompt went viral on X in late September, with many people sharing their own results.
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An AI-made song ad brought in $11K at 5x return on ad spend
Alex's team makes over 100 AI ads a month. One of their first song ads, made with Suno for the music, an AI video model and Nano Banana Pro for images, returned 5x what they spent and made more than $11K. They published a full case study of why it worked.
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Siemens answers every inbound lead in minutes with AI agents
Siemens put Agentforce on ~2,500 inbound leads a month across 132 countries so none wait days.
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Flipkart's super.money rolls out AI agents that shop and buy gold for you
Flipkart-backed payments app super.money is betting on AI agents, rolling out autonomous shopping and gold-purchase agents to all users.
Read how it worksCrocs is building one AI agent for shopping and support
Crocs' old chatbot sent 80% of chats to a person. It is rolling out an Agentforce agent that helps shoppers pick products and handles support.
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A YouTuber drops a link and gets a newsletter draft, saving 1-1.5 hours a video
An agent connected to Beehiiv learns her voice from past issues and turns each new YouTube video into a draft. Nothing auto-publishes.
Read how it worksA solo founder cut 20 hours a week of marketing busywork with Claude Code
Dhawal moved recurring marketing work (SEO research, articles, ads, LinkedIn content) into three Claude Code projects connected to real platforms.
Read how it worksA creator turns each YouTube video into a newsletter in 15 minutes
A Claude Code skill pulls the video transcript, writes the newsletter in the creator's template, then drafts it in Beehiiv.
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GoFundMe's AI coach helps people raise 5% more
Instead of a form, new GoFundMe organisers chat with an agent that helps them write their story, title and goal.
Read how it worksWoolworths gave 200,000 staff an AI helper, with 8 AI 'judges' checking its answers
Woolworths' Olive assistant can now plan meals. Behind the scenes, eight checker agents make sure each answer is accurate, compliant and actually finishes the job.
Read how it worksCIMB Niaga launches AI agents that help bank staff give tailored advice
Indonesia's CIMB Niaga launched two staff-facing agents on Vertex AI to help relationship managers and contact-centre staff give advice suited to each customer's goals and life stage.
Read how it worksNaver plans AI agents across all its services in 2026
Naver said it would roll out AI agents across all its services this year, including shopping, search, finance and health.
Read how it worksOne newsletter becomes a week of social posts in 15 minutes
A set of 12 prompts pulls hooks, threads and daily posts out of each newsletter issue.
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Wesfarmers is adding AI agents across Bunnings, Kmart, Officeworks and Priceline
Wesfarmers signed multi-year Google Cloud and Microsoft deals to use agents for conversational shopping, customer support, internal productivity and supply chain; a OnePass pilot lets members search and shop across brands in one chat.
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ANZ gives business bankers an AI assistant inside Salesforce
ANZ launched an agentic AI CRM for business banking with real-time account summaries and workflow automation, saying it is the first APAC bank to deploy Agentforce at scale.
Read how it worksRedfin's AI search makes home buyers 47% more likely to book a viewing
Redfin built a conversational search agent with Sierra that talks like a good real estate agent, including pushing back on unrealistic briefs.
Read how it worksSun & Ski's AI agent tripled how often product pages turn into sales
Outdoor retailer Sun & Ski runs an AI agent called Sunny that answers gear questions like a friendly store clerk.
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Zembl's AI sales agents win 30% more customers and work 24/7
Australian energy comparison service Zembl uses Relevance AI agents to follow up and qualify leads around the clock.
Read how it worksA 25-person agency cut a 10-hour client report to 20 minutes
Norwegian agency Layer used Claude connected to Supermetrics to pull marketing data from five sources into one report.
Read how it worksHubSpot marketing got 40% more productive with Claude
HubSpot's marketing team uses Claude across web development and content work.
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TripleTen uses an AI voice agent to call every prospective student
Coding bootcamp TripleTen couldn't keep up with summer inquiries, so an AI agent called Charlotte now calls them.
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